Tuesday, January 3, 2017

A Guide to Video Emails (See How BombBomb Works)

Screen-Shot-2016-11-10-at-2.30.35-PM-768x812Have you ever received a video email before?

For most people, video emails are NOT something we see in our inboxes very often, but when they’re used properly – they can be an incredibly powerful communication tool that persuades, informs and builds trust on a level that text emails are simply incapable of doing.

I still remember the first time I ever got a video email. The year was 2011 and the medium was a free website known as Eyejot (a now defunct website). At the time, videos emails were almost unheard of and the technology was still in its infancy.

Even so, I was BLOWN AWAY by how cool it was to get a personalized video message! Here, I was expecting another boring, monotonous email and instead, I was able to hear the sender’s voice, see their face, and get a feel for who they were as a person. It was a great way to put a face and personality with the person’s name. I felt like we were old friends after a simple, 2 minute message. It was amazing!

When I saw how influential this single message had been on me, I knew this was something I had to investigate further.

After using Eyejot for several years (and after the site shut down earlier in 2016), I decided to move over to more of a cutting-edge video email platform called BombBomb. BombBomb is a significantly more versatile and powerful video email platform that can be integrated seamlessly with email services like Gmail, Outlook and Salesforce.

This video gives an in-depth overview of how it all works…

The service isn’t free, but there is a free 14-day trial that gives most users more than enough opportunity to see how the platform works, so you can figure out whether or not this a good fit for your business.

Just speaking for myself – I’ve already closed some fairly large deals that simply wouldn’t have been feasible without the ability to utilize video in my email communication – so in my case, the price of an annual subscription has already paid for itself many times over.

On the same coin… while video emails do allow for much more dynamic communication, this also means the sender will have to pay closer attention to the message they’re sending (e.g. – their facial expressions, tone of voice, lighting, length of recording, etc.). For some people, this may present more of a hassle than a simple text email requires – so if you aren’t excited about putting more energy and effort into your messages, then it may not be the right fit for you.

Some of us are much better at written communication than we are at expressive and succinct speaking, so even though tools like BombBomb can be very helpful for some, it isn’t necessarily the “silver bullet” that will solve everyone’s problems.

That being said – if you’re curious about whether or not video emails could be the wave of the future in your business, it’s easy to sign up for a free trial on their site.

The post A Guide to Video Emails (See How BombBomb Works) appeared first on GeekEstate Blog.



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